“Conversion Boosters:
How To Increase Your
Conversion Rates…..”
There are many ways to boost your conversion rates. First, we look at your offers then we make a series of small changes to boost them. When it comes to conversion rates, nobody has the final say! You must test to make sure that they really do work for you. Here are some quick and simple conversion boosters…..
Urgency
Tie your offer with some up coming event. Maybe you are selling a dating ebook and you can say something like….. get a date before Valentine’s day, get a date before the weekend. Weekends happen once a week, right?
Scarcity
If you selling a downloadable product, please do not say that you are only selling 500 copies if you plan to sell more than that. You can tell people that you will raise your price or remove a bonus after a certain date.
Value
Add on some bonus which is really worth something in the eyes of your audience. If you sell software, how about giving 1 free installation. If you sell gardening tools, how about giving away a simple manual.
Guarantee
Take the risk on behalf of your buyer. Most people give 100% money back guarantee, maybe you can offer more than 100% money back guarantee with a condition at the back of it.
Statement
The way you write your guarantee statement will also affect your conversion rates. You must write in a simple and conversational style that assures people that they will get results with your offer.
Payment
Do you have more than 1 payment modes? At least, you must be able to take payments with the most common credit cards. What about payment plans? For higher price items, you can consider offering installment plans.
Contrast
You can compare your offer with other offers in a way that makes yours the better choice. Some people selling audios of a seminar will say that you can save the travelling time and air fare.
Discounts
Position your discounts as instant rebates, once again, this is about the way you communicate. Instead of saying that you are giving $100 discount, how about describing your discount as a $100 instant rebate.
Unique Advantages
What can you do that your direct and indirect competitors cannot do? This could be something that makes you stand out among the rest, making you look unique and everyone look the same.
Conclusion
These are just a few simple little conversion boosters you can use to boost your conversion. Best of all, you can implement all of them at no cost. Therefore, go ahead, test them as soon as you can.
Enjoy…..
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